AI Search Optimization
AI Search Optimization (GEO) in Bellevue, WA
ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews now answer customer questions before they reach Google. We help service businesses get cited in those answers, with posted pricing and month-to-month work.
What is AI search optimization?
AI search optimization, also called Generative Engine Optimization or GEO, is the work of getting your business mentioned in answers generated by AI tools like ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.
It is different from traditional SEO because users do not click ten blue links anymore. The AI gives them a short answer with one or two recommendations. If your business is not in the answer, you do not get the call.
Customers ask AI tools the same kinds of questions they used to type into Google. "Who is the best electrician in Bellevue?" "What is a fair price for a small business website?" "Which Seattle dentists take new patients?" If your business should be one of the answers and is not, that is the gap GEO closes.
We most often work with contractors and trades, dental and medical clinics, professional services, salons, photographers, and home-service businesses where customers research options before they call.
What our AI search optimization includes
GEO is not one task. It is a stack of entity, citation, content, and structured data work that compounds. Here is what we typically build for service businesses.
Entity setup and disambiguation
- Organization schema with full sameAs coverage
- Google Business Profile and Apple Maps alignment
- Service area and category consistency
- Consistent NAP across the web
Citation building on AI-trusted sites
- Clutch, DesignRush, UpCity, and industry directories
- Local press and association listings
- Review platforms (Google, Yelp, BBB) consistency
- Wikipedia-eligible references when relevant
Answer-first content
- FAQ pages structured for LLM extraction
- Comparison and pricing pages
- Service pages written to answer one question at a time
- Schema markup that mirrors visible content
Tracking and reporting
- Direct query testing across ChatGPT, Perplexity, Gemini, and Google AI Overviews
- Citation and mention tracking over time
- AI referral traffic in Google Analytics 4
- Monthly reporting that focuses on outcomes, not vague visibility scores
Related services: SEO, Web Design, System Automation and AI.
Why GEO matters for service businesses right now
The buying journey is shifting. Customers who used to start with a Google search now start with a question to ChatGPT or Perplexity. Google AI Overviews already appear at the top of a meaningful share of searches and that share is growing.
For service businesses, the practical effect is simple. If an AI tool answers "Who is a good Bellevue marketing agency?" without mentioning you, the customer does not know you exist. They do not scroll past the AI answer to find your website. They book the company the AI recommended.
Most agencies in the Bellevue area have not adjusted yet. Their SEO work still focuses on rankings. Their content is written for keyword density, not for direct quoting. Their business profiles are incomplete, their schema is missing, and they have no presence on the directories AI tools actually read. That is the opening for businesses that act now.
How we are different from a generic AI SEO agency
GEO is a new category, so it attracts a lot of vague pricing and unclear scopes. Here is how we approach it differently.
Posted prices, not custom retainers
Our AI search work is priced on the site. You can read what an audit costs, what monthly work costs, and what is included before you book a call. Most GEO agencies hide pricing behind a discovery call.
Month-to-month, not annual contracts
Our ongoing GEO work is month-to-month. If the citations land and the work stops paying for itself, you can stop. We earn the next month every month.
GEO built on top of SEO, not sold as a separate magic service
We treat AI search as an extension of solid SEO and entity work. The fundamentals overlap. We will not charge you for "AI optimization" that is really just basic schema you should have had two years ago.
Tracked outcomes, not vague scores
We report on real things: which queries mention your brand, where citations land, and what referral traffic comes from AI tools. We do not invent a proprietary "AI Visibility Score" that only goes up.
AI Search Optimization pricing
Posted prices. Month-to-month on ongoing work. No long-term contracts. If your business needs something outside these tiers, we will scope it and quote it before you commit.
AI Search Audit
$750 one-time
- Direct testing of 15 to 25 customer-voice queries across ChatGPT, Perplexity, Gemini, and Google AI Overviews
- Entity audit (schema, GBP, citations, directory coverage)
- Prioritized fix list, ranked by impact
- Competitor benchmarking for your top queries
GEO Foundation
$1,500 per month
- Entity setup and ongoing alignment
- One citation push per month
- One answer-first content piece per month
- Monthly query testing and reporting
GEO Growth
$2,500 per month
- Everything in Foundation
- Two citation pushes per month
- Two answer-first pieces per month including comparison and pricing content
- Expanded query coverage and competitor tracking
Pricing reflects the work, not vague packages. If you have a spending cap or a specific outcome in mind, we will tell you whether GEO is the right next step or whether SEO, ads, or website work will move the number faster.
How we run an AI search engagement
Here is the order of work for a typical engagement. The steps stay consistent. The priorities shift based on audit findings and what your customers actually ask.
1) Audit how your brand appears in AI answers
We test customer-voice queries across ChatGPT, Perplexity, Gemini, and Google AI Overviews. We document where you are mentioned and where you are not. We benchmark you against the businesses that get recommended in your place.
2) Fix the entity foundations
We update Organization schema, fix gaps in your Google Business Profile, align categories and services, and make sure your business profile data matches across every directory.
3) Build answer-first content
We add FAQ pages, comparison pages, and pricing pages structured for LLM extraction. We write the content so a model can quote it in a single sentence and the answer is still useful.
4) Earn citations on AI-trusted directories
We get your profile published on the directories AI tools read most: Clutch, DesignRush, UpCity, BBB, industry-specific listings, and local press where it makes sense.
5) Track mentions and refine
We re-test queries monthly, watch which content the AI tools quote, and double down on what works. The strategy adjusts as the AI ecosystem shifts.
6) Expand coverage over time
As your AI presence solidifies for core queries, we expand into adjacent queries, service variations, and additional cities or industries.
Service areas we cover for GEO work
We are based in Bellevue, WA and serve the greater Seattle area locally. For clients outside Washington we run GEO programs remotely. AI search work translates well across markets because the underlying entity, citation, and content work is location-agnostic.
Greater Seattle (local)
- Bellevue
- Seattle
- Kirkland
- Redmond
- Issaquah
- Sammamish
- Bothell
- Woodinville
National (remote)
- Programmatic SEO coverage in 21 states for clients outside Washington
- Service-business specialization across 22 industry verticals
- Remote engagement with monthly reporting and quarterly strategy review
Frequently
Asked
Questions
Want your business cited in AI answers?
Tell us what your customers ask, where you serve, and what a good lead looks like. We will pull a live AI Search Audit and recommend the right next step before you commit to anything.